why your burger looks different in the advertising than what is in the store? Why hotel picture looks fabulous but not what you image after you’re there? 

It is all about advertising effect.

Shooting by Dubois-Didcock

This article is about different between food advertising and real life. Compare with the real food, food and drink photographer"Dubois-Didcock" said that it takes hours on shooting a perfect advertising photo. The photographer explained ingredients are moved to the front of the burger to “reveal the fact it comes with the pickles and the slivered onions.” Some melting of the cheese and color tweaks are done as well.The food stylist need to design the food to be perfect and find the most attractive shooting angle. the food need to stay fresh and substitution during shooting.

Advertising plays an important role in marketing and sales. it is the best way to attract customer and make profit from it. Food advertising is a fraud by using techniques to make the product looks bigger and juicer. the hotel industry is no different. Hotel are not always honest about their photos on their website. they find the write angle or use photoshop to make the photo looks better than reality. Oyster Fake-out Photos has collected “Hotel photo fake-outs”, and tell people do not rely on website photos. 

     Ads do a great job on fool and seducing us! For the company, it is a best way to make more money. But for customer,there is no doubt that we are being FOOLED!!!!

Q&A:
1. Do you still want to eat the food after reading this blog?
2. Do you agree with ads can attract customers?
3. Why customer still eating it?


Original article:

Advertising vs real life: Why the food we eat doesn’t look like food in the pictures

http://globalnews.ca/news/2049024/advertising-vs-real-life-why-the-food-we-eat-doesnt-look-like-food-in-the-pictures/

Reference:
http://globalnews.ca/news/2049024/advertising-vs-real-life-why-the-food-we-eat-doesnt-look-like-food-in-the-pictures/
https://www.oyster.com/hotels/photo-fakeouts/